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| StarSat TopTV (previously) | |
| Public | |
| Industry | Satellite television |
|---|---|
| Founded | 1 May 2010; 9 years ago |
| Headquarters | Block C, Riverview Office Park, Halfway Gardens x, 100 Bekker Road, , |
| Products | Direct broadcast satellite, Pay-TV |
| Parent | StarTimes |
| Website | www.starsat.co.za |
StarSat (formerly TopTV until 31 October 2013[1]) is a South Africandirect broadcast satellite television service that began broadcasting on 1 May 2010.[2] StarSat is operated by On Digital Media,[3] who were granted a pay-TV license by ICASA in September 2007.[4] On Digital Media is currently 20% owned by Luxembourgish satellite operator SES and 20% owned by Chinese company StarTimes.[5] StarSat's service is aimed at the LSM 6-9 demographic, targeting middle class viewers.
History[edit]

On Digital Media (Pty) Ltd launched TopTV on 1 May 2010.[2]
On 30 April 2013, shareholders of On Digital Media voted to approve China-based company StarTimes taking over a 20% share of ODM. By doing so, StarTimes effectively acquired a 65% economic interest in ODM.[5] The vote also included adoption of a business rescue plan.[1]
TopTV was officially rebranded as StarSat on 31 October 2013.[1] The new packages and channels associated with the new brand were made available on 1 December 2013.[1][6]
Broadcast and Reception[edit]
StarSat services are broadcast via satellite, using the SES-5 satellite at the 5° east orbital position, and 3 of the six 36 MHz transponders in the 'Sub Saharan Africa Ku-band' beam providing coverage of the whole sub-Saharan Africa region.[7] Transmissions are in the DVB-S2MPEG-4 digital TV format with reception using a simple set-top box and with the Combo3 PVR decoder launched in 2011.
Alinco dr 135 dx. Conax is used as conditional access system.
See also[edit]
- Astra 4A broadcasting satellite
- Astra 5°E orbital position
- SES satellite operator
- Astra satellite family
References[edit]
- ^ abcd'Goodbye TopTV, Hello StarSat' (Press release). TVSA. October 31, 2013. Retrieved January 2, 2014.
- ^ ab'TopTV Launch - Rise Up South Africa!' (Press release). On Digital Media. 29 April 2010. Retrieved January 2, 2014.
- ^'On Digital Media website'. Retrieved 15 May 2010.
- ^de Lanerolle, Indra (2011). 'Convergence and regulation in South Africa: in search of a new public interest paradigm'. info. 13 (3): 47–63.
- ^ ab'More delays in store for TopTV as shareholders head to court'. City Press. 22 October 2013. Retrieved January 2, 2014.
- ^'About Us'. StarSat. Retrieved January 2, 2014.
- ^'Astra 4A'. SES. Retrieved January 26, 2012.
